Search Engine Optimization Techniques
By: Odysseas Mavroforos
The following is a list of factors that positively affect your website's optimization for search engines ranking. Try to follow as many as possible in order to rank better in search engines so that more visitors will find your website.
1.Use Keyword in Domain Name. Try to have the keyword that you want your potential visitors to find you by in the domain name of your website.
2.Use Keyword in title tag. This is the title that appears on the browser window and set in the html head tag try to keep it less than 64 characters.
3.Use Keyword in the description meta tag. Try to keep it less than 200 characters. This is usually what the search engine show as a description of your website in results.
4.Use Keyword in the keywords meta tag. Use only relevant keywords and do not try to “catch everything”.
5.Have keywords density in Body. Your keywords should appear in the main text of your pages in around 5-9% of the total words.
6.Use Keyword in headers H1 H2 H3. First paragraphs are very important.
7. Font size of keywords. Have your keywords in larger font or bold.
8.Use interlinking between the pages. This is very important especially between lower level pages
9.Check that all your interlinks are valid.
10.Less than 150 outgoing links
11.Check that all outgoing links are valid.
12.Have fresh pages. Search engines rank websites better when each time they visit the website they find new pages.
13.Have fresh content. Search engines rank websites better when each time they visit the pages they find new content.
If you just started to create your website it will be easier to follow this SEO list as it will not disrupt your content. However even if you have an older website you can still make the necessary changes.It will be well worth it.
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